Honda officially opens bookings for the Amaze

Honda has officially opened bookings for its much awaited Amaze sedan throughout the country. The Honda dealerships are accepting bookings at an amount of Rs 21,000. The Amaze will be launched officially throughout India on April 11, 2013 and Honda has already started production of the model to ensure it has enough inventories to cater to the car’s demand.

Speaking of which, Honda dealers who have partnered with OnCars tell us that the footfalls in showrooms have increased significantly after the announcement of the Amaze and the response for bookings has been overwhelming. Some dealers also say that they have a lot of returning customers who want to trade-in their older petrol Honda cars for the Amaze diesel. Honda Cars India is also said to be working on special loyalty bonuses and exchange schemes to attract more prospective buyers.

Interestingly, all the pre-launch advertising that Honda is currently indulging in does not show much of the Amaze sedan – instead, it talks about the new diesel engine. The carmaker is strongly advertising the engine, its merits and the three important figures that it has to offer – 100 PS, 200 Nm and 25.8 kmpl. Honda claims that the Amaze is the most fuel efficient diesel car in the country today. The Amaze will be available in petrol too, which will be powered by a 1.2-litre engine.